Wednesday, September 4, 2013

Target Audience Research Survey Questions

Use this list of survey questions as a reference point in collecting user research this weekend. Be sure you have some sort of documentation in response (printed form, online survey, etc, tape recorded interview, etc).


General Background Information

  • How old are you? 
  • What is your gender? 
  • What town/city do you live in? 
  • Current Schooling (Preschool/Kindergarden, Elementary (Grade 1-5), Junior High (Grade 6-8) High school (9-12), Other?


Health Habits/Behavior

  • What is you opinion on fruits and vegetables?
  • How many servings of fruit do you eat on a daily basis?
  • How many servings of vegetables do you eat on a daily basis?
  • Do you use your app when you shop for food?
  • How would your rank your knowledge about healthy habits (nutrition and/or exercise)? 
  • 3- Extremely Knowledgable, 2- Somewhat Knowledgeable, 1- Not Knowledgeable
  • If you answered, 2- Somewhat Knowledgeable, 1- Not Knowledgeable to the previous questions, would be interested in learning more?
  • How (who, where) did you learn about healthy habits (nutrition and/or exercise)?
  • What is your greatest health strength? 
  • What is your health weakness?
  • How much does time management play into your your health habits and daily behavior with food and fitness?
  • What do you do for fitness/physical activity (exercise, play with you friends, sports, walking)?
  • How often do you engage in fitness/physical activity?
  • List the top 3 foods you consume most? 
  • List the top 3 beverages you consume most? 
  • How many meals do you eat a day?
  • Perceived most important meal of the day?
  • How much time you spend of preparing breakfast? Lunch? Dinner? Snacks?
  • Which meal do you spent longest in preparation?
  • Do you buy prepackaged meals? 
  • Are you interested/willing to try healthier options (products)?
  • Are you interested/willing to try healthier recipes?
  • Describe what is a healthy lifestyle to you?
  • How much does your environment (social, economical, etc) affect your healthy living decisions?


Technological Habits/Behavior

  • What type of technological devices do you use frequently?
  • Indicate how much time you spend a day using technological devices (tv, streaming video device, video games, computer, smart phone or device, etc)? Ranking system example: 0-2 hrs, 2-4hrs, 4-6hrs, 6 hrs or more?
  • What type of devices do you own or have access to? 
  • Do you own your own smartphone or device? If so what is the make and model (ie iPhone 4S)
  • If you answered no to the previous question, do you have access to a smartphone or device (via family, friend, work, school)? Be specific?
  • Does your parent or guardian have duration limitation or content limitation in regards to smart phone usage?
  • Why do you use a smart phone?
  • How often do you use it? When do you use it?
  • What are the top 3 most frequent tasks you use daily on the smartphone/device?
  • How did you accomplish those tasks before having a smart phone/device?
  • How often do you download free apps? Paid apps?
  • Do you prefer using devices, individual or with a group (family and/or friends)?
  • Where do you use the device most often (home, schools, car, etc)?

Survey Monkey create by Sway Harner

No comments:

Post a Comment